Pouty Lips: The Popular Lip Makeup Trend on TikTok

If you like to show off full, bold lips, then you'll love learning about the pouty lips trend. Find out what it is and how to put it into practice.
Pouty Lips: The Popular Lip Makeup Trend on TikTok

Last update: 27 May, 2022

If you like to keep up with the latest fashion and makeup trends, you should definitely keep an eye on social media. Several weeks ago, the pouty lips trend has flooded the networks with photos of full and striking-looking lips. It’s all about showing off full lips, without the need for physical interventions, but taking advantage of the magic of makeup. We’ll show you how to achieve this technique on your face!

Despite being a recent social network, TikTok has become one of the most popular. According to data from the Statista platform, it’s estimated that during 2022 it’ll have 1232 million monthly users worldwide. For this reason, it isn’t surprising that it has become a source of fashion, style and makeup trends.

Through its videos, influencers, actresses, and fashion experts it sets the latest trends and gives hints and tips to the public to achieve different styles. In addition, with globalization and the ability of this social network to connect people from all over the world, you can see what trends are being worn on the other side of the planet.

In fact, pouty lips – also known as “full lips” or “sensual lips”- is the latest trend in Korean makeup. However, it’s actually nothing new, as stars like Angelina Jolie and the Kardashians have already popularized it in the past. Interested in learning more about it? Read on!

How to get pouty lips

To plump up your lips, it’s not always necessary to undergo injections or cosmetic procedures. With some makeup tricks you can achieve this look with interesting results and in a non-invasive way.

To practice this beauty trend on your face you only need lipsticks of two different shades – one light and one darker. You’ll also need lip gloss, brushes, and basic makeup tools. As for the colors, the ideal thing is that both of them are in the same color range. In this way, the blending will look more natural.

Getting pouty lips.
 Pouty lips is a Korean makeup trend that has become a trend on TikTok.

Prepare your lips

Before starting to apply makeup to your lips, make sure they’re moisturized and free of dryness. You can exfoliate them and apply a moisturizing balm before starting the routine.

Apply a base

If you have a special event or if you want your makeup to last longer, it’s advisable to apply a base or concealer on your lips. This way, the color will be more intense once you apply the lipstick. Then, you should evenly apply the lighter lipstick you have chosen to make up your lips.

Draw an X, W, and V

Although drawing letters on your lips sounds strange, it’s a very easy tip that can help you understand how to correctly apply the darker lipstick. First, you should draw a W over the cupid’s bow on the upper lips, following its natural shape.

Next, you should draw a V on the lower lips, also simulating the natural shape. Finally, you should make a small X in the middle of the upper lip.

Blur the lines

After having the outline of the letters drawn with the darkest tone, you should start blurring the lines with movements from the outside to the inside.

You should make sure that the edges look darker than the inside. In fact, if necessary, you can add small touches of the lighter lipstick. The idea is to get the visual effect of extra volume.

Apply gloss

To give a perfect finish to the lips, you should apply a little gloss or shine on the upper and lower lips. You can distribute it with the help of a lip brush.

Although you can also wear matte lips, the pouty lips trend is aiming to show off glossy lips again.

Make up the rest of your face

Once you have achieved striking lips, you shouldn’t neglect the details of the rest of your face. It’s important to wipe off any excess lipstick. You can apply a little concealer, subtly. This way, you’ll outline the shape of your mouth better.

A woman putting on makeup.
Of course, to make your lips stand out, you need to complement it by applying makeup all over your face.

Taking care of your lips is part of your beauty routine

Lips require basic care apart from makeup in order to stay healthy. According to the American Academy of Dermatology, “Cold, dry weather, sun damage and frequent lip licking are just some of the reasons your lips may feel dry and chapped.”

In this regard, dermatologists recommend using non-irritating and moisturizing balms that also have sun protection. This recommendation is very important, especially for the summer season.

It’s also advisable to drink plenty of water to keep them hydrated. It’s also important to avoid holding metal items in your mouth or licking them excessively. Occasionally, a natural or formulated exfoliant can be applied.


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This text is provided for informational purposes only and does not replace consultation with a professional. If in doubt, consult your specialist.